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What is connected car data?

February 9, 2023
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Connected car data refers to data generated by vehicles that are equipped with internet connectivity and onboard sensors. This data can include information such as vehicle location, speed, acceleration, fuel efficiency, engine performance, and other operational parameters. The data is generated in real-time and can be used for various purposes, such as improving transportation efficiency, enhancing vehicle safety, reducing emissions, and enabling new mobility services.


What is a connected car?

A connected vehicle is equipped with communication systems that allow it to share real-time information with other vehicles, infrastructure, and third-party services. Connected car data refers to the information gathered from these connected vehicles. With millions of vehicles connected to the internet, the amount of data generated is massive, enabling valuable insights into the behavior of drivers as well as the state of the roads.


The importance of connected car data

Vehicle data provides a wealth of information that can be used to make informed decisions. The analysis of millions of data points gives us an understanding of hard braking events, weather conditions, traffic flow, and vehicle speed, as well as real-time traffic intelligence and historical insights into traffic incidents. Connected car data is an unmatched source of precise information related to traffic patterns, making it an essential tool for decision-making in various industries, including transportation and logistics, automotive, and public safety.

What can connected car data tell us?

Data from connected vehicles allows us to understand the behavior of drivers and the state of the roads in ways that were not previously possible, combined with an unmatched view of traffic patterns across cities, states and regions. This information can be used to make informed decisions related to safety, convenience, and sustainability. For example, vehicle data can help city planners understand traffic patterns and make decisions about road design and construction to improve safety and reduce congestion.

Connected car data is a great addition to an organization's data decision-making toolset. Its precision makes it an ideal data source to accurately and reliably illustrate what is happening on the roads, providing a valuable resource for organizations looking to improve their operations and services.


What makes connected car data unique?

Vehicle data is unique in several ways. Firstly, its precision in understanding traffic patterns and driver behavior provides a detailed understanding of vehicle activity and can be relied upon both to understand historical trends and predict future driver behaviors. Secondly, it provides direct information from vehicle manufacturers, providing a high level of accuracy down to a vehicles' exact spot on the lane of a highway. Finally, connected car data offers low latency data, with data available in 60 seconds or less, making it an ideal resource for real-time decision-making. Combining this with frequency flexibility means users are able to customize data collection, ensuring that the information gathered is relevant and specific to their needs.

Who can benefit from connected car data?

Automotive:

Car manufacturers can use connected car data to make the driver and rider experience safer and more enjoyable. By better understanding how individuals drive their cars, vehicle manufacturers can determine where to invest, from new features to more targeted advertising, and provide customized in-car experiences. Vehicle data also offers  manufacturers new revenue streams by making connected car data available to the broader market.

Public sector organizations:

Utilizing connected car data curated from multiple manufacturers and millions of connected cars, governments can prioritize and improve city infrastructure to reduce preventable road incidents, ease congestion and make smart mobility investments. Setting up a work zone? CVD can assist in determining where to detour traffic and set up queue trucks to decrease the impact on traffic flow and reduce collisions.

Fleet and logistics:

Car data can offer real-time insights that can optimize logistics and grow customer satisfaction – from determining the fastest delivery routes and providing more accurate ETAs to keeping drivers safe by avoiding roadways with high incident rates.

GIS & location services:

In the ongoing quest to provide the richest location data, GIS and Location Intelligence providers can use connected car data to understand when and why drivers are traveling. This unique information can help outpace competitors by building more accurate maps and offering more intelligent routes, while reducing congestion by gaining access to traffic trends and roadside incidents.

Businesses:

Whether it's retailers looking at new ways to reach their target audience or informing real estate investment decisions, connected car data can be a powerful source of information foundational to revenue growth in various business sectors.


Why you should consider connected car data

Connected car data could prove a valuable resource for organizations looking to make more informed decisions related to safety, convenience, and sustainability. Its unique features, including precision, real-time availability, and high accuracy, make it an essential tool for improving road safety and reducing congestion.

To find out more about how it could benefit your business, download the our handy ebook below, which takes a deeper dive into the world of mobility data.

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What is connected car data?
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What is connected car data?

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THANK YOU
We will be in contact soon to book a meeting
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Enter your details for more information about Wejo’s solutions or to discuss how we can help you meet the challenge of Massachusetts Right to Repair 

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Thank you, we will be in contact soon.
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Connected car data refers to data generated by vehicles that are equipped with internet connectivity and onboard sensors. This data can include information such as vehicle location, speed, acceleration, fuel efficiency, engine performance, and other operational parameters. The data is generated in real-time and can be used for various purposes, such as improving transportation efficiency, enhancing vehicle safety, reducing emissions, and enabling new mobility services.


What is a connected car?

A connected vehicle is equipped with communication systems that allow it to share real-time information with other vehicles, infrastructure, and third-party services. Connected car data refers to the information gathered from these connected vehicles. With millions of vehicles connected to the internet, the amount of data generated is massive, enabling valuable insights into the behavior of drivers as well as the state of the roads.


The importance of connected car data

Vehicle data provides a wealth of information that can be used to make informed decisions. The analysis of millions of data points gives us an understanding of hard braking events, weather conditions, traffic flow, and vehicle speed, as well as real-time traffic intelligence and historical insights into traffic incidents. Connected car data is an unmatched source of precise information related to traffic patterns, making it an essential tool for decision-making in various industries, including transportation and logistics, automotive, and public safety.

What can connected car data tell us?

Data from connected vehicles allows us to understand the behavior of drivers and the state of the roads in ways that were not previously possible, combined with an unmatched view of traffic patterns across cities, states and regions. This information can be used to make informed decisions related to safety, convenience, and sustainability. For example, vehicle data can help city planners understand traffic patterns and make decisions about road design and construction to improve safety and reduce congestion.

Connected car data is a great addition to an organization's data decision-making toolset. Its precision makes it an ideal data source to accurately and reliably illustrate what is happening on the roads, providing a valuable resource for organizations looking to improve their operations and services.


What makes connected car data unique?

Vehicle data is unique in several ways. Firstly, its precision in understanding traffic patterns and driver behavior provides a detailed understanding of vehicle activity and can be relied upon both to understand historical trends and predict future driver behaviors. Secondly, it provides direct information from vehicle manufacturers, providing a high level of accuracy down to a vehicles' exact spot on the lane of a highway. Finally, connected car data offers low latency data, with data available in 60 seconds or less, making it an ideal resource for real-time decision-making. Combining this with frequency flexibility means users are able to customize data collection, ensuring that the information gathered is relevant and specific to their needs.

Who can benefit from connected car data?

Automotive:

Car manufacturers can use connected car data to make the driver and rider experience safer and more enjoyable. By better understanding how individuals drive their cars, vehicle manufacturers can determine where to invest, from new features to more targeted advertising, and provide customized in-car experiences. Vehicle data also offers  manufacturers new revenue streams by making connected car data available to the broader market.

Public sector organizations:

Utilizing connected car data curated from multiple manufacturers and millions of connected cars, governments can prioritize and improve city infrastructure to reduce preventable road incidents, ease congestion and make smart mobility investments. Setting up a work zone? CVD can assist in determining where to detour traffic and set up queue trucks to decrease the impact on traffic flow and reduce collisions.

Fleet and logistics:

Car data can offer real-time insights that can optimize logistics and grow customer satisfaction – from determining the fastest delivery routes and providing more accurate ETAs to keeping drivers safe by avoiding roadways with high incident rates.

GIS & location services:

In the ongoing quest to provide the richest location data, GIS and Location Intelligence providers can use connected car data to understand when and why drivers are traveling. This unique information can help outpace competitors by building more accurate maps and offering more intelligent routes, while reducing congestion by gaining access to traffic trends and roadside incidents.

Businesses:

Whether it's retailers looking at new ways to reach their target audience or informing real estate investment decisions, connected car data can be a powerful source of information foundational to revenue growth in various business sectors.


Why you should consider connected car data

Connected car data could prove a valuable resource for organizations looking to make more informed decisions related to safety, convenience, and sustainability. Its unique features, including precision, real-time availability, and high accuracy, make it an essential tool for improving road safety and reducing congestion.

To find out more about how it could benefit your business, download the our handy ebook below, which takes a deeper dive into the world of mobility data.

Contacts
No items found.
By clicking submit you consent to sharing your data with Wejo for the purposes of contacting you regarding Wejo’s products and services
Privacy policy >
What is connected car data?
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